The Mystery of the Blind Box: POP MART & More

Remember the rush of ripping open a Pokémon or Magic: The Gathering booster pack as a kid—not knowing what you’d get, but hoping for that one rare card? If you’re craving that same nostalgic thrill, it’s time to dive into the exciting world of blind boxes, brought to life by brands like POP MART and more.

What Exactly Is a Blind Box?

A blind box is a sealed package where the item inside remains a mystery until it’s opened. Popular in the world of designer toys, these boxes usually come as part of a themed collection, with all possible figures shown on the outside of the packaging.

But here’s the twist:
Some figures are rarer than others. These are known as:

• Secret figures

• Hidden characters

• Chase items

They’re not part of the standard lineup and are often only shown as a silhouette on the packaging. In full 12-box sets, one standard figure may be replaced at random by one of these rare collectibles.

What Are the Odds?

To understand how blind box odds work, let’s take a look at a real-world example:

POP MART x Monsters Labubu x One Piece Collaboration

• 12 standard figures in the full set

• Buying one blind box? You’ve got a 1 in 12 chance of pulling any specific standard figure

• Buy a sealed box of 12, and you’re guaranteed to get one of each standard figure—no duplicates

• Hunting the secret figure? Your odds drop to about 1 in 144 boxes—so they’re super rare

These chase figures are what keep collectors coming back for more.

What Themes Does POP MART Offer?

POP MART is known for constantly releasing new and exciting collaborations. Whether you’re into anime, comics, or classic films, there’s something for everyone. Some of the current and fan-favorite themes include:

• Star Wars

• One Piece

• Marvel

• DC Comics

And that’s just scratching the surface. Expect to see characters from your favorite animes, childhood cartoons, and even original art toy creations.